WLOS Feature: Local group combats food insecurity in NC

Thank you to WLOS for shining a light on the work of Bounty & Soul and for featuring our weekly market at Rock Hill Missionary Baptist Church, as well as the leadership of Itinease MacMiller and our community partners. Your coverage helps amplify the reality of food insecurity in Western North Carolina and the power of community-based solutions.

In the feature, WLOS highlights how Bounty & Soul is bringing fresh, healthy food directly into neighborhoods where access is limited and need is high. For community members like 87-year-old Rosie Harrell, the weekly produce markets are a lifeline—offering not only high-quality fruits and vegetables, but dignity, connection, and relief from the rising cost of groceries. Many neighbors rely on these markets to make ends meet and maintain their health.

Since its founding in 2014, Bounty & Soul has grown significantly, now serving thousands of people each year across Western North Carolina. In response to increased need following Hurricane Helene, the organization expanded from six to ten community markets, including the Rock Hill Missionary Baptist Church location, which serves about 150 families weekly. With support from local farmers, churches, and partners like the Institute for Preventive Health Care and Advocacy, Bounty & Soul continues to fight hunger through fresh food access, home delivery for vulnerable residents, and the development of a new food hub to reach even more communities.

Watch the full WLOS video here: [link to video]